Market research training
Our training courses draw on the wealth of our staff’s experience. All training is tailored to your specific needs. It can be bespoke to your company or even an individual.
Typically, we use a mixture of case studies based on relevant previous research and custom produced examples based around your own data.
Some of our training courses
- Product testing
- Analysis of market research data
- Quantitative research techniques
- Mystery shopping: applications, methods and procedures
- Overview of market research techniques and procedures
- Contribution of market research to marketing decision making
- Practical modelling and forecasting techniques
- Sampling methods and determination of suitable sample size
How long does training last for?
Training can range from a few hours to several days in length depending on your requirements.
Where does training take place?
We hold training courses in a location to suit you. This can be anywhere in the UK or even further afield.
Can training be split up?
Yes, training can be re-convened to allow project work to be undertaken between stages.
Over the last few years I have worked exclusively with PCP on a range of projects, large and small, consumer and B2B, customers and staff. I have no hesitation in saying that PCP are absolutely first rate partners. They are brilliant at what they do. They are very cost-effective. They make the process, however technical, easy to understand. I am very happy to recommend PCP.Steve Williams (Managing Partner) Stratosphere, Liverpool
We have worked with Peter and the team for more than a decade. They are knowledgeable, dedicated and provide a great service. We find them particularly good at raising bespoke samples at a very reasonable cost.Mark Lowe (Co-Founder)Third City Communications Agency, London