Leisure and Tourism Market Research Consultants, Services, York - PCP Market Research

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Leisure and Tourism Market Research

Exploring the effectiveness of a media campaign

Our client, a North of England Tourist Board responsible for tourism in a highly popular area of natural beauty, wanted to understand the role of advertising and promotional material in influencing choice of this region as…

Understanding why visitors choose to come to a major city tourist destination and assessing levels of satisfaction.

We have conducted this city Visitor Survey continuously since its inception in 1995. PCP was commissioned to undertake this project for eight successive years until recent changes in the way the research was commissioned.…

Obtaining views from local residents and the business community on a new showcase City Park

The aim of this project was to obtain the views and opinions of local residents and businesses in Bradford on the proposed plans for a City Park featuring a Mirror Pool.

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